A Technique That Managers Use to Categorize Strategic Business Units

question 326

Multiple Choice

A technique that managers use to categorize strategic business units (SBUs) as question marks,stars,cash cows,or dogs is referred to as a(n)

• A)investment (ROI)analysis.
• B)synergy analysis.
• C)marketing audit.
• D)diversification analysis.
• E)business portfolio analysis.

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Definitions:

Dynamic Environments

refers to settings or contexts that are constantly changing, often unpredictably, requiring organizations and individuals to adapt quickly.

Team-Based Structure

An organizational arrangement where work is organized around teams rather than traditional hierarchies, facilitating collaboration and flexibility.

Role Ambiguity

Refers to a situation where an individual lacks clear information or understanding about their job responsibilities, expectations, or the scope of their role.

Network Structure

Describes the arrangement of nodes (individuals, organizations) and the connections between them within a network, influencing information flow and collaboration.