All of the Following Are Components of the Implementation Phase

question 209

Multiple Choice

All of the following are components of the implementation phase of the strategic marketing process EXCEPT:

• A)defining precise tasks,responsibilities,and deadlines.
• B)executing the marketing program.
• C)designing the marketing organization.
• D)conducting R&D.
• E)obtaining resources.

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Definitions:

Credible Source

A reliable and trustworthy origin of information or reference material.

Attitudes

psychological tendencies expressed by evaluating entities with some degree of favor or disfavor.

Values

Fundamental beliefs or standards of behavior that guide decisions and actions.

Beliefs

are convictions or acceptances that something exists or is true, especially without proof.