Identify and Describe the Four Factors in a SWOT Analysis

question 28

Essay

Identify and describe the four factors in a SWOT analysis and give examples for Ben & Jerry's Ice Cream that help it identify the critical strategy-related factors that could impact the firm.

---

Definitions:

Behavior

The actions or reactions of an individual, group, or system in response to external or internal stimuli.

Late Majority

A category of individuals in the diffusion of innovation theory who adopt new ideas, practices, or products after the average member of a society.

Adoption

The act or process of taking something on as one's own, such as ideas, methods, or practices.

Self-Efficacy

An individual's belief in their innate ability to achieve goals or accomplish tasks, which can influence how they approach challenges and persistence.