Every Business Needs to Decide Whether It Wants to Chase

question 23

True/False

Every business needs to decide whether it wants to chase customers or chase profitability. It usually cannot have both.

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Definitions:

Unilineal Kinship

A kinship system where descent and inheritance are traced through either the male or female line exclusively, not both.

Descent Group

Any kin group whose members share a direct line of descent from a real (historical) or fictional common ancestor.

Clan

An extended unilineal kin group, often consisting of several lineages, whose members claim common descent from a remote ancestor, usually legendary or mythological.

Lineages

Social groups or entities comprised of individuals who trace their ancestry to a common ancestor in a direct line, often playing significant roles in societies' organization.