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Quality Has at Least Three Categories of Definitions; Identify Them

question 88

Essay

Quality has at least three categories of definitions; identify them. Provide a brief explanation of each.


Definitions:

Buying Stage

The phase in the consumer purchase process that involves the evaluation of alternatives and the final decision to purchase a product or service.

Demographic Factors

Statistical data about a population, including age, gender, income, education, and occupation, utilized in market research to identify target markets.

Objections

The concerns or reasons customers offer for not buying a product.

Sales Presentation

A pitch or a demonstration designed to persuade a potential buyer or client to purchase a product or service.

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