A Firm May Choose to Use Members of the Distribution

question 3

Multiple Choice

A firm may choose to use members of the distribution channel as if they were assembly stations in the factory. Such an approach is known as:

• A) backward integration.
• B) postponement.
• C) channel assembly.
• D) deferred delay.

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Definitions:

Fundamental Attribution Error

The tendency to overemphasize personal characteristics and ignore situational factors in judging others' behavior.

Proximity

The physical or psychological closeness between people, which can influence attraction and social relations.

Altruistic Behavior

Actions taken to benefit others without expectation of reward or recognition, often at a cost to oneself.

Helping

The act of providing assistance or support to others, often to improve their situation or alleviate distress.