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A companywide process that cuts across functional areas, business units, geographic regions, and product lines is a(n) ________.
Trade Reporters
Journalists who specialize in reporting on industry-specific news, trends, and developments, catering to professionals within those sectors.
Industry Members
Individuals or companies that are part of a specific sector of the economy, sharing common interests, goals, and standards.
Non-traditional Media Representatives
Individuals or entities that represent forms of media outside the mainstream outlets, such as bloggers, social media influencers, and podcasters.
Product Launch Press Conferences
Events organized to officially introduce a new product to the market, often attended by the media, industry analysts, and other stakeholders.
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