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The consultant suspiciously eyed the c-chart that Chickenverks used to monitor the number of broken eggs in each 100 egg carton. "You know you really should be using a p-chart," the consultant commented with an air of superiority. "What's the difference between a p-chart and a c-chart in this application?" the long time Chickenverks employee asked with an obvious edge to his voice. "Well," the consultant replied, "the difference is:
Compensating
Offering something, typically money, to make up for loss, suffering, or injury, or to balance out a perceived deficiency in a business transaction.
Evaluating
The process of making judgments about the value, performance, or quality of a product, service, or outcome.
Personal Selling Process
The series of steps salespeople follow when selling a product or service, including prospecting, approaching, presenting, handling objections, closing, and follow-up.
Preapproach
In the personal selling process, occurs prior to meeting the customer for the first time and extends the qualification of leads procedure; in this step, the salesperson conducts additional research and develops plans for meeting with the customer.
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