Which of the Following Statements Regarding External Communications Is Accurate

question 158

Multiple Choice

Which of the following statements regarding external communications is accurate?

• A)Press releases are intended to inform employees of happenings within the organization.
• B)Ad fees are based on the perceived value of the audience who watches,reads or listens to the channel where the ad appears.
• C)The key to a successful external communication to customers is to keep the business message formal and professional.
• D)Blogs are shrinking in popularity,because people want information in a shorter,more concise fashion.

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Definitions:

Independent Variables

In experimental settings, the variable that is manipulated or changed to observe its effects on dependent variables.

Dependent Variables

In an experimental setting, these are the variables that are tested and measured to see how they are influenced by changes in independent variables.

Control Group

In experimental research, the group of subjects not exposed to the treatment, used as a baseline to compare with the treatment group.

Caffeine

A stimulant drug found in coffee, tea, and certain soft drinks, known to increase alertness.