Analyzing Zappos Success Using Herzberg's Two-Factor Theory of Motivation Would

question 88

Multiple Choice

Analyzing Zappos success using Herzberg's two-factor theory of motivation would suggest that addressing

• A)hygiene factors,like being among the best paid employees in the retail industry,are the only reason for the firm's success.
• B)content factors,like the collaborative atmosphere each employee creates are the only reason for the firm's success.
• C)motivators,like the autonomy in customer service,are the only reason for the firm's success.
• D)hygiene factors and motivators all help to contribute to Zappos' success.

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Definitions:

Consciousness

A person’s awareness of everything that is going on around him or her at any given time.

Memory

The cognitive function that allows individuals to encode, store, and retrieve information.

Identity

The sense of self, including personal attributes, values, and beliefs, that an individual recognizes as unique and constant.

Culture-Bound Syndrome

Culture-bound syndrome refers to mental health and behavioral disorders that are specific to a particular cultural group and often incomprehensible to outsiders of that culture.