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A firm negotiates a new labor contract with a higher average hourly wage. What is the most likely effect of the higher wage on the firm's price and output?
Headline
In an advertisement, large type designed to draw attention.
Puffery
A promotional statement or claim that is subjective, exaggerating the virtues of a product or service, without intending to be taken literally.
Body Copy
The main text portion of an ad.
Print Advertisement
A form of marketing communication used to promote or sell a product, service, or idea through visually appealing messages in magazines, newspapers, posters, or billboards.
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