Mahie's Team Had to Choose Between Two Products to Develop

question 56

Multiple Choice

Mahie's team had to choose between two products to develop. The team made their decision and completed the production process. After a short while it became clear that the team made the wrong decision. Even so, the team continued to allocate resources to the product despite a substantial amount of feedback indicating that their choice had been wrong. This is an example of

• A) risk propensity.
• B) problem framing.
• C) scapegoating.
• D) escalating commitment.

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Definitions:

Self-Concept

An individual's perception and evaluation of themselves, encompassing beliefs and feelings about personal abilities, appearance, and values.

Emotional

Pertaining to feelings or affective states, emotional often describes things related to one's emotions.

Cognitive

Pertaining to, involving, or being related to the mental action or process of acquiring knowledge and understanding through thought, experience, and the senses.

Social Comparison

The process by which individuals evaluate their own opinions and abilities by comparing themselves to others.