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Carlos has worked for four years in the logistics department and he can't understand why the marketing department thinks the company can decrease delivery times just by hiring another vendor. Which internal factor is distorting his perception?
Rewarding Stimulus
A stimulus that increases the likelihood of a particular behavior by providing a positive outcome or pleasure when the behavior is performed.
Positive Reinforcement
A process in behavioral psychology where a desirable stimulus is presented after a behavior, increasing the likelihood of that behavior being repeated in the future.
Response Strengthened
This term describes the process by which a behavior becomes more likely to occur as a result of reinforcement.
Negative Reinforcement
A behavioral principle where the removal of an unpleasant stimulus following a desired behavior increases the likelihood of the behavior occurring again.
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