When an Issue or Topic Is Salient, the Survey Respondent

question 77

Multiple Choice

When an issue or topic is salient, the survey respondent is:

• A) likely to be confused by the question.
• B) unlikely to answer the question or to take it seriously.
• C) likely to express thoughtful but inaccurate opinions.
• D) likely to express thoughtful and accurate opinions.
• E) likely to answer the question but with a response that the respondent thinks the interviewer wants to hear.

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Definitions:

Prior Probabilities

Probabilities that are assigned or known before new evidence is taken into account, often used in Bayesian statistics.

EOL Decision

The determination made regarding the end-of-life status for a product or system, often relating to its discontinuation or phase-out.

Gross Profits

The income a business earns once it subtracts the expenses involved in producing and distributing its goods, or the expenses incurred from offering its services.

Payoff Table

A table used in decision making that shows the outcome or payoffs for different strategies under various conditions.