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The "active layer" of permafrost must melt for solifluction to occur.
Nonpersonal Presentation
A marketing strategy that involves the promotion of products or services without direct human interaction, typically through media and digital channels.
Direct Cost
Expenses that can be directly attributed to the production of specific goods or services, such as raw materials and labor costs.
Implementation Process
The series of actions taken to put a plan or strategy into action.
Advertising Campaign
An advertising campaign is a series of coordinated marketing messages, delivered across one or more channels, designed to influence consumer perception and drive them to a specific action, such as making a purchase.
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