A Public Relations Firm Looking to Make Full Use of the Internet

question 73

Multiple Choice

A public relations firm looking to make full use of the Internet can ______.

• A) encourage clients to use social media tools like Facebook and Twitter to interact with audiences
• B) edit Wikipedia entries for its client's benefit
• C) hire apparently independent bloggers to promote products
• D) create a blog where corporate executives can report company news and share their own observations
• E) All of the options are correct.

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Definitions:

Napoleonic Code

A comprehensive legal code established by Napoleon in 1804, which strongly influenced the law systems of many countries.

Justinian's Code

A collection of laws and legal interpretations developed under the sponsorship of the Byzantine Emperor Justinian I.

Usable Definition

A description or explanation of a term that is practical and understandable for application.

Substantive Law

The law establishing both the rights an individual has in society and also the limits on her conduct.