Examlex
The key to direct lobbying is to focus on:
Content Theories
Theories that aim to explain the specific things that motivate individuals at work, such as needs and desires.
Maslow's Hierarchy
A psychological theory proposing that human needs are arranged in a hierarchy from physiological needs to safety, love and belonging, esteem, and finally self-actualization; individuals are motivated by the need they have not yet satisfied.
Alderfer's ERG Theory
A model in motivational psychology that categorizes human needs into three groups: Existence, Relatedness, and Growth.
Herzberg's Two-factor
A theory that suggests job satisfaction and dissatisfaction arise from two separate groups of factors: motivators and hygiene factors.
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