All of the Following Are Compelling Reasons Why Sales Promotion

question 30

Multiple Choice

All of the following are compelling reasons why sales promotion should not be used as the sole promotional tool, except

• A) its inability to generate long-term buyer commitment to a brand in many cases.
• B) its inability to change, except on a temporary basis, declining sales of a product.
• C) its ability to convince buyers to purchase an otherwise unacceptable product.
• D) its inability to make up for a lack of advertising or sales support for a product.

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Author

A person who writes books, articles, or any other form of written content.

Refurbishing

The process of cleaning, repairing, and updating the physical condition of a product to a like-new status.

Recycling

The process of converting waste materials into new products, aimed at reducing consumption of fresh raw materials.

Technological Devices

Electronic tools and gadgets designed to perform specific tasks, often enhancing efficiency and productivity.