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A marketer can create a consumer perception that their products is worth purchasing, by
Feminization of Survival
The process through which women increasingly become the primary providers of subsistence for themselves and their families, often in contexts of economic disparity and social marginalization.
Migration
The movement of people from one location to another with the intention of settling temporarily or permanently in the new location.
Income
The financial gain received by an individual or entity, typically through work, investments, or other economic activities.
CSR (Corporate Social Responsibility)
The practice by companies to act in an ethically responsible manner towards society and the environment beyond the legal obligations and economic interests of the firm.
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Q54: All of the following are ground rules
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Q93: For a high-involvement product purchase, consumers are