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For turning service quality into a powerful competitive weapon, the text states that a firm must do all of the following except
Verbal Agreement
An agreement made through spoken words and not formally recorded in writing, yet is legally binding.
Specific Performance
A legal remedy where a court requires a party to fulfill their obligations under a contract, rather than providing a financial compensation.
Guarantee Agreement
A legal contract in which one party agrees to be responsible for another's financial obligations or performance under a contract if the latter fails to meet their obligations.
Loan Agreement
A contract between a borrower and lender, specifying the loan's terms, repayment schedule, and interest rate.
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