When a Consumer Considers a Product or Service, He or She

question 24

Multiple Choice

When a consumer considers a product or service, he or she will choose whichever product or service delivers the highest ________.

• A) customer-perceived value
• B) customer-perceived cost
• C) customer profitability analysis
• D) customer equity
• E) customer lifetime value

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Definitions:

Model Gentleness

Exhibiting a mild or kind nature as a positive example for others to follow or imitate.

Adults

Individuals who are considered to be fully grown or developed, typically over the age of maturity which varies among different cultures and legal systems.

Limits

Boundaries or constraints established to define acceptable behavior or actions within a specific context.

Empower

To give power or authority to; enabling individuals or groups to take control of their circumstances and achieve their own goals independently.