A Disadvantage of the Product-Management Organization Is That ________

question 88

Multiple Choice

A disadvantage of the product-management organization is that ________.

• A) it marginalizes a company's smaller brands
• B) it reduces organizational responsiveness to new products in the marketplace
• C) product managers generally exercise authority outside their areas of responsibility
• D) it prevents product managers from gaining sufficient expertise in their product areas
• E) it fails to build long-term strengths as brand managers normally manage brands for only short periods

Understand the allocation of overhead costs in product costing.

Recognize the importance of accurately calculating and applying overhead costs in product pricing and profitability analysis.

Understand the impact of personal appearance and grooming on professional image.

Recognize the importance of social gestures, such as handshakes and facial expressions, in making a positive impression.

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Definitions:

Command And Control

A style of management or governance focused on authority, rules, and centralized decision-making.

Risk And Innovation

The process of introducing new and imaginative ideas, goods, or methods despite potential obstacles or failures, acknowledging that taking risks is an inherent part of achieving breakthroughs.

Leadership Characteristics

Qualities and traits that are typically found in effective leaders, such as integrity, vision, and ability to motivate.

Responsibility

An obligation or duty to properly act or perform tasks, showing accountability.