Which of the Following Is True Regarding a Matrix-Management Organization

question 128

Multiple Choice

Which of the following is true regarding a matrix-management organization?

• A) It proves to be cost-effective in the long run.
• B) It often creates conflicts regarding authority and responsibility for marketing activities.
• C) It hampers the flow of information among marketing personnel.
• D) It fosters a strong sense of accountability for performance among product and market managers.
• E) It is best suited to companies that offer a small range of products to niche markets.

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