Which of the Following Is True of Building a Creative

question 37

Multiple Choice

Which of the following is true of building a creative marketing organization?

• A) It is enough if firms are customer-oriented.
• B) Companies must watch trends and be ready to capitalize on them.
• C) Firms should focus more on efficiency rather than innovation.
• D) Companies should attempt to minimize risks as much as possible.
• E) Firms should focus on protecting their existing markets and physical resources.

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Definitions:

Investment

The act of allocating resources, usually money, with the expectation of generating an income or profit, such as purchasing assets or stocks.

Economic Term

A concept or terminology used within the field of economics to describe processes, theories, or phenomena related to how goods and services are produced, distributed, and consumed.

Opportunity Cost

Giving up potential improvements from various alternatives by choosing one option.

Scarcity

Scarcity refers to the fundamental economic problem of having seemingly unlimited human wants in a world of limited resources, leading to the necessity of allocation decisions.