Which of the Following Should Be Done to Increase the Likelihood

question 72

Multiple Choice

Which of the following should be done to increase the likelihood that social marketing programs will be successful?

• A) Choose target markets that are the least ready to respond.
• B) Promote multiple, doable behaviors in clear, simple terms.
• C) Make it easy to adopt the behavior.
• D) Adopt a soft sell approach, as opposed to attention grabbing messages.
• E) Explain the benefits in an exaggerated manner.

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Definitions:

Adipocyte

A cell specialized in the storage of fat, found in connective tissue.

Reticular Layer

The deeper layer of the dermis in the skin, characterized by dense irregular connective tissue.

Papillary Layer

The outermost layer of the dermis, directly underneath the epidermis, characterized by its projections called papillae that contain capillaries and sensory neurons.

Dermis

The thick layer of living tissue below the epidermis that forms the true skin, containing sweat glands, hair follicles, and connective tissue.