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Shrinking the Amount of Product Instead of Raising the Price

question 83

True/False

Shrinking the amount of product instead of raising the price is a good way to counteract consumer resistance to price increases.


Definitions:

Intervention Design

involves the creation of a structured plan or strategy aimed at changing processes or behaviors to achieve a specific outcome.

Qualitative Research

A research method that explores and understands the meaning individuals or groups ascribe to social or human problems, often using techniques like interviews, observations, and analysis of text and documents.

Normative

Relating to an ideal standard or model, and pertaining to rules that govern behavior within a group or society.

Empirical

Based on observation or experience rather than theory or pure logic, relating to data which can be measured or observed directly.

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