The Customer-Value Hierarchy Consists of the Basic Product, Core Benefit

question 139

True/False

The customer-value hierarchy consists of the basic product, core benefit, expected product, augmented product, and the consumption system.

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Definitions:

Glucose

A basic form of sugar that serves as a crucial source of energy in living beings and is a constituent of numerous carbohydrates.

Amino Acids

Organic compounds that serve as the building blocks of proteins, necessary for health and vital processes in the body.

Energy

The capacity to do work or cause physical change; exists in various forms such as kinetic, potential, thermal, electrical, chemical, nuclear, and others.

Glutamic Acid

An amino acid that functions as a building block for proteins and acts as an important neurotransmitter in the brain.