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Bic's Wite-out phased out unprofitable outlets and reduced communications to the minimal level needed to retain hard-core loyals because it was in the maturity stage of the product life cycle.
Dorsolateral Region
An area of the brain associated with executive functions such as working memory, problem-solving, and attention.
Prefrontal Cortex
The part of the brain located at the front of the frontal lobe, crucial for decision making, social behavior, and personality expression.
Cingulate Cortex
A part of the brain situated in the medial aspect of the cerebral cortex, involved in emotional regulation, pain processing, and cognitive functions.
Adrenocorticotropic Hormone
A hormone produced in the anterior pituitary gland that stimulates the production of cortisol from the adrenal gland.
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