Which of the Following Is an Example of Channel Differentiation

question 58

Multiple Choice

Which of the following is an example of channel differentiation?

• A) Berry's has an intensive training program for its customer-facing employees, to ensure a consistent service standard.
• B) The Swan Hotels use a distinctive signature fragrance in all outlets so that customers can associate the fragrance with the hotel.
• C) JEK's sophisticated customer database allows the company to handle queries and product returns much faster than competitors.
• D) RTZ shifted its products from supermarket aisles to exclusive stores as it realized that customers were willing to pay more in stores.
• E) Hayley's found success by allowing buyers to customize the color and some features of its appliances before buying them.

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Definitions:

Unemployment Compensation

Government-provided financial assistance to individuals who have lost their jobs through no fault of their own, during the period they seek new employment.

Laid Off

The temporary or permanent termination of employment, typically due to economic conditions or company restructuring.

Chamber of Commerce

An organization of business owners aimed at promoting and protecting the interests of its members within a community.

Local and County Requirements

Regulations, laws, and codes set forth by local and county governments that businesses and individuals must comply with.