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Straddle Positioning Refers to a Brand Using Different Positioning with Different

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Straddle positioning refers to a brand using different positioning with different categories of competitors.


Definitions:

Top Executives

Individuals who hold the highest management positions in an organization, responsible for overall strategic decisions.

Environmental Constraints

Refers to the physical or legal limitations that impact the operations and decisions of an organization or individual.

Organizational Structure

The system of tasks, workflows, reporting relationships, and communication channels that direct organizational activities toward achieving its goals.

Basic Tasks

Fundamental or primary duties and functions that need to be performed in a job role or project.

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