Which of the Following Is an Advantage of Online Research

question 30

Multiple Choice

Which of the following is an advantage of online research?

• A) Samples are generally representative of the target population.
• B) Members of online panels and communities tend to have low turnover.
• C) Online research is relatively free of technological problems and inconsistencies.
• D) People tend to be honest and thoughtful online.
• E) Online research is slow but gathers detailed information.

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