Which of the Following Is a Factor Considered When a Customer

question 49

Multiple Choice

Which of the following is a factor considered when a customer is evaluated based on the RFM formula?

• A) the amount of time passed after the customer's last visit
• B) the product categories purchased by the customer
• C) the mode of payment used by the customer
• D) the location from which the customer has bought goods
• E) the type of feedback provided by the customer

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Definitions:

Neural Impulses

Electrical signals that travel along neurons, facilitating communication within the brain and between the brain and the body.

Unchanging Stimulus

A stimulus that remains constant and does not vary in its presentation, often used in psychological experiments to measure baseline responses.

Just Noticeable Difference

The minimum amount by which stimulus intensity must be changed in order to produce a noticeable variation in sensory experience.

Decibels

A logarithmic unit used to measure the intensity of sound, with zero decibels representing the threshold of hearing.