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Marketing strategies of firms should not consider the ethnic and racial diversity existing in their markets.
Sexism
The belief that one sex, usually male, is superior to the other.
Social Connections
The relationships and networks that individuals form with others, which can influence their social behavior and opportunities.
Sociological Definition
A concept or idea defined within the context of sociology, aiming to provide clarity and understanding of terms, phenomena, or theories related to human society and social behavior.
Commonsense Definition
An understanding or explanation of a term or concept that is widely accepted and used by the general population.
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