What You Say (Ad Copy) Is More Important Than the Number

question 126

True/False

What you say (ad copy) is more important than the number of times you say it (ad frequency).

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Definitions:

Control and Information Protocol

A network protocol used in industrial automation to manage and transfer control data and device information.

HART Communication Protocol

A communication protocol used for sending and receiving digital information across analog wires between smart devices and control or monitoring systems.

Smart Field Devices

Intelligent sensors and actuators capable of communication and data processing, used for monitoring and controlling processes in industries.

SCADA System

Stands for Supervisory Control and Data Acquisition, a system used for controlling and monitoring industrial processes remotely.