After Creating a Product Prototype, a Company Tests It Within

question 12

Multiple Choice

After creating a product prototype, a company tests it within the firm to see how it performs in different applications. The company refines the prototype to correct the mistakes found in in-house testing. What should be the next step?

• A) commercializing the product
• B) performing concept testing
• C) conducting beta testing with customers
• D) creating a marketing strategy for the product
• E) performing business analysis

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Definitions:

Systematic Strategy

An organized, methodical plan of action designed to achieve a specific goal or solve a particular problem.

Principle of Conservation

A concept in developmental psychology that a child becomes capable of understanding that certain properties of objects, such as volume or mass, remain the same despite changes in form or appearance.

Abstract Thought

The ability to think about concepts, ideas, and principles that are not physically present or directly sensed, involving complex cognitive processing.

Cognitive Development

The process of growth and change in intellectual capabilities that influence a person's behavior and learning ability.