The Customer-Value Hierarchy Consists of the Basic Product, Core Benefit

question 139

True/False

The customer-value hierarchy consists of the basic product, core benefit, expected product, augmented product, and the consumption system.

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Definitions:

Equity

The principle of fairness and justice in the allocation of resources or treatment of individuals, often considering historical and social inequalities.

Publicly Funded Health Care

A health care system financed by taxes collected by the government to provide health services to all citizens free or at a minimal cost at the point of service.

Equity

Fairness and justice in the way people are treated, achieved by recognizing and addressing differing needs and circumstances.

Equality

The state of being equal, especially in status, rights, and opportunities; involves the promotion of uniform treatment and absence of discrimination.