The Main Advantage of Co-Branding Is That a Product May

question 33

Multiple Choice

The main advantage of co-branding is that a product may be convincingly positioned by virtue of the ________ involved.

• A) branding synergy
• B) increased advertising dollars
• C) multiple brands
• D) bundled package
• E) pure bundling

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Definitions:

Ratchet

Locking mechanism of an instrument.

Locking Mechanism

A device or feature designed to prevent the operation or movement of a piece of machinery or equipment until it is unlocked.

Towels Dressings

Absorbent materials, such as towels, used for covering and protecting wounds to absorb discharge and facilitate healing.