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According to Ries and Trout, Cadbury suffered from ________ when the company allowed its brand to become diluted by putting their name on such variants as mashed potatoes, powdered milk, and soups, apart from chocolates and candies.
Absolute Necessary
A term that could imply something that is essential without any exceptions.
Basic Cable Service
A subscription service that offers a core package of television channels through a cable provider.
Price Increase
A price increase occurs when the cost of goods or services rises, resulting in consumers paying more for the same quantity or quality of product.
Revenue Increase
The rise in the total income generated from the sale of goods or services.
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