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Which of the following traits of a brand's ability to become a lovemark relates to drawing together stories, metaphors, dreams, and symbols?
Mass
Mass is a measure of the amount of matter in an object, typically in units such as kilograms or grams.
Material
The substance or mixture of substances that constitute an object or can be used to manufacture objects.
Density
A physical property defined as an object's mass per unit volume, indicating how compactly the mass is distributed in the object.
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