A ________ Is an Organized Collection of Comprehensive Information About

question 3

Multiple Choice

A ________ is an organized collection of comprehensive information about individual customers or prospects that is current, accessible, and actionable for lead generation, lead qualification, sale of a product or service, or maintenance of customer relationships.

• A) customer database
• B) customer mailing list
• C) customer-performance scorecard
• D) customer profitability analysis
• E) customer-value hierarchy

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Definitions:

Reaction Chain

A sequence of actions triggered by stimuli, where each response serves as a cue for the next action in the sequence.

Fixed Action Chain

A sequence of behaviors in response to a specific stimulus, where each action in the sequence automatically triggers the next, with little to no variability.

Graylag Goose

A wild goose species, Anser anser, which is native to Europe and Asia, known for its role in studies of animal behavior, especially imprinting.

Imprinting

A form of rapid learning that occurs in some animals and birds shortly after birth or hatching, allowing them to recognize a parent or follow an object.