M-Commerce Refers to ________

question 28

Multiple Choice

M-commerce refers to ________.

• A) conducting business using mobile channels
• B) the use of mass media communications to attract customers
• C) providing mobile and on-site services to customers
• D) the use of a specific medium to communicate with prospects
• E) using the Internet as a medium for doing business

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Definitions:

Forest Fire

An uncontrolled fire that occurs in wilderness or rural areas, potentially causing extensive damage to ecosystems.

Perceptual Set

A mental predisposition to perceive one thing and not another, influenced by expectations, emotions, and culture.

Loch Ness Monster

A mythical creature said to inhabit Loch Ness in the Scottish Highlands, often described as large, long-necked, and with one or more humps protruding from the water.

Sensory Adaptation

The method through which sensory receptors decrease in sensitivity to unchanging stimuli, enabling people to concentrate on environmental variations.