A Social Definition of Marketing Says ________

question 10

Multiple Choice

A social definition of marketing says ________.

• A)effective marketing requires companies to remove intermediaries to achieve a closer connection with direct consumers
• B)a company should focus exclusively on achieving high production efficiency,low costs,and mass distribution to facilitate the broadest possible access to the company's products
• C)marketing is a societal process by which individuals and groups obtain what they need and want through creating,offering,and freely exchanging products and services of value with others
• D)marketing is the process of extracting the maximum value from consumers to facilitate corporate growth
• E)marketing is the process of aggressive selling and promotion to encourage the purchase of products that might otherwise be unsought by the consumer

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Definitions:

Actual Unit Price

The real cost of a single unit of a product or service, as incurred or experienced in a transaction.

Standard Quantity

The estimated amount of materials or resources expected to be used during a production process under normal conditions.

Direct Materials

Raw materials that can be directly attributed to the production of specific goods or services.

Allowances For Spoilage

Financial adjustments made for the anticipated loss of goods due to spoilage during production or storage.