Which of the Following Categories of Goods and Services Is

question 146

Multiple Choice

Which of the following categories of goods and services is most likely to require an aggressive use of the selling concept?

• A) shopping goods
• B) unsought goods
• C) necessary goods
• D) luxury goods
• E) complementary goods

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Definitions:

Life Cycle Cost

The total cost of ownership of a product or system over its entire life, including initial purchase, operation, maintenance, and disposal costs.

Operating Cost

The total amount of money required to run a business, project, or device, excluding capital expenditures.

External Cost

Costs of a transaction that affect people other than the buyer or seller, which are not reflected in market prices.

Commercial Energy

Energy derived from commercial sources such as fossil fuels, intended primarily for businesses and manufacturing.