A Successful Cause-Marketing Program Can Produce a Number of Benefits,including

question 144

Multiple Choice

A successful cause-marketing program can produce a number of benefits,including ________.

• A) increased profit margins
• B) increased brand recognition
• C) driving sales
• D) increasing the rate of return on net worth
• E) increased stock pricing

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Definitions:

Victim

An individual who suffers harm or loss as a result of a crime, accident, or other event or action.

Continuing Trespass

A permanent incursion onto the property of another.

Remedied

In legal terms, remedied refers to the action of correcting or compensating for a wrong or harm that has been suffered, often through monetary compensation or specific performance.

Vicarious Liability

The legal responsibility of one party for the actions of another, typically an employer being liable for the acts of its employees.