Manufacturers Use a Number of Trade Promotion Tools

question 18

Essay

Manufacturers use a number of trade promotion tools.Give four reasons why manufacturers award money to the trade.

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Definitions:

Adult Personality

The pattern of thoughts, feelings, and behaviors that are characteristic of an individual and that persist over time into adulthood.

Anal Stage

A phase in Freudian psychosexual development focusing on pleasure from controlling bowel movements, typically between ages 2 and 3.

Psychosexual Development

A Freudian concept that describes how personality develops through stages centered on the sexual pleasure of different parts of the body.

Toilet Training

The process of teaching a young child to use the toilet for urination and defecation.