________ Is What Drives the Differences That Manifest Themselves in Brand

question 127

Multiple Choice

________ is what drives the differences that manifest themselves in brand equity.

• A) Brand image
• B) Consumer income
• C) Consumer purchasing power
• D) Consumer knowledge
• E) Brand perception

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Definitions:

Employment Equity

A principle of fair treatment in the workplace that seeks to eliminate discrimination and encourage diversity in hiring, training, and promotion practices.

Employment Equity

Efforts and policies aimed at eliminating discrimination and achieving equal opportunity for all employees in the workplace.

Demographic Composition

Refers to the statistical characteristics of a population, such as age, sex, income level, and educational attainment.