If a Brand Element Can Be Used to Introduce New

question 73

Multiple Choice

If a brand element can be used to introduce new products in the same or different categories, the brand element is said to be ________.

• A) memorable
• B) meaningful
• C) likeable
• D) transferable
• E) adaptable

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Definitions:

Diabetic Ketoacidosis

A serious diabetes complication where the body produces excess blood acids (ketones) due to a lack of insulin.

Trauma

A deeply distressing or disturbing experience, often leading to physical or emotional injuries.

Emergency Medical Services (EMS)

A network of services coordinated to provide aid and medical assistance from the scene of an emergency, including transported to a healthcare facility.

Heatstroke

A severe form of heat illness that occurs when the body can no longer regulate its temperature, leading to a rapid increase in body temperature, potentially causing serious complications or death.