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Tide Laundry Detergent Maintains the Same Market Share It Had

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Essay

Tide laundry detergent maintains the same market share it had 50 years ago because of the sales contributions of its various line extensions.Tide could be said to employ a preemptive cannibalization strategy in generating line extensions.What does this mean?


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Introductory Statement

An opening remark or paragraph that sets the context or provides background information for what follows.

Industry Jargon

Specialized language or terminology used within a particular field or industry, often difficult for outsiders to understand.

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