Chevrolet Runs a Promotion Whereby Consumers Can Redeem Two Free

question 117

Multiple Choice

Chevrolet runs a promotion whereby consumers can redeem two free single-day ski lift tickets at their local dealer through a test-drive promotion.According to the communication model,the people coming into the dealership to test-drive a vehicle are the ________.

• A)encoders
• B)message
• C)source
• D)medium
• E)feedback

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Definitions:

Direct Labor-Hours

The number of hours spent by workers producing a company's goods, a measure of direct labor input.

Standard Cost System

An accounting method where costs are predetermined for product costing, facilitating variance analysis between expected and actual costs.

Fixed Manufacturing Overhead

Indirect costs associated with manufacturing that do not vary with the level of production, such as salaries of managers and depreciation of factory equipment.

Variances

The difference between expected and actual figures in budgeting and financial forecasting.