The Manager of the City's Professional Hockey Team Conducted a Large

question 23

Multiple Choice

The manager of the city's professional hockey team conducted a large survey.He wanted to know if there was an association between fans being "season ticket holders" versus "nonseason ticket holders" and whether they "bought" versus "didn't buy" hockey team merchandise at the game.Because his survey included these measurements,he used SPSS to run a Pearson product moment correlation coefficient that turned out to be .88 with a Sig.value of .001.This meant that:

• A)there is no significant relationship.
• B)there is a significant,strong,positive relationship.
• C)there is a significant,strong,negative relationship.
• D)there is a significant,moderate,positive relationship.
• E)None of the above;Pearson's product moment correlation is not the appropriate measure of association here because both variables are nominally scaled.

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Definitions:

Forecasting Capacity Requirements

The process of predicting the resources (such as machinery, labor, and space) needed to meet product demand at a future time.

Product Life Cycle

The progression of a product through different stages from introduction to growth, maturity, and decline in the marketplace.

Assembly Chart

A graphic means of identifying how components flow into subassemblies and final products.

Exploded View

A diagram or illustration that shows the components of an object slightly separated by distance or suspended in surrounding space, depicting the relationship or order of assembly of various parts.